This time, we will explain the optional feature "BtoB function" recommended by MakeShop. We will introduce the overview, benefits, and function details of "BtoB function".
【table of contents】
-What are MakeShop's BtoB options?
・Introduction of detailed functions
■What are MakeShop's BtoB options?
The BtoB option is a function that implements additional functions specialized for transactions between corporations. A member-only wholesale EC can be built using the BtoB option. The BtoB option also makes it possible to change wholesale prices and point redemption rates for each company.
BtoB EC refers to online transactions between businesses or legal entities. There are three main types of BtoB EC :
1. Order-based B2B EC
Order-based BtoB EC is EC that sells a company's products and services to existing customers and new businesses. Orders that were previously received by phone or fax are now received online .
2. Order-based B2B EC
Order-based BtoB EC is an EC used to efficiently place orders with your company's suppliers and check the status of inventory, delivery dates, shipping, etc. Ordering tasks that were previously handled analogically by phone or fax can now be completed online , improving work efficiency.
3. In-house BtoB EC
In-house BtoB-EC is an EC service used by companies with multiple stores to smoothly process orders for products, parts, and equipment between the headquarters and each store. It can significantly reduce the tabulation work at the headquarters and the ordering work at the stores.
・Reduction of work burden
By incorporating EC systems into transactions between corporations, product units, specifications, inventory information, and so on can all be managed in digital format, eliminating the need for confirmations that were previously done by phone or fax , and significantly reducing the amount of work required.
・Reduce human error and costs
The task of transcribing information received over the phone into shipping documents or manually entering information while visually checking it is prone to human error, so by being able to manage orders and deliveries online , ordering and shipping errors can be prevented.
・Acquire new customers
In B2B EC , you can widely publicize your products through EC , so companies searching for specific products or related information may become new customers without you having to go out to sell to them. By actively promoting your products to potential customers who inquire through EC , you can expect to expand your sales channels.
■ Introduction of detailed functions
We would like to introduce the main features of the BtoB option.
1. BtoC and BtoB sales available at the shop
When you log in, the system automatically distinguishes between general members and corporate members, and allows you to display each separately. It can be used and centrally managed not only for BtoB but also for BtoC sites, so there is no need to manage orders, members, points, etc. twice for BtoB and BtoC .
2. Only available to specific customers
You can set detailed settings for each customer, such as price, number of points (discount rate and number of points given), product / category display, etc. You can create member groups and control prices and product display by group.
3. Payment methods can be selected for each business partner
You can create member groups and select the payment method for each customer. Therefore, for first-time transactions, you can avoid the risk of not being able to recover fees by setting up only advance bank transfers. The larger the transaction amount, the more important this risk avoidance function becomes.
4. Functions can be added as options
You can add optional features that are in high demand on wholesale sites, such as "online quotes" and "repeat orders." (*This is a paid option.)
Initial cost: 330,000 yen (tax included)
What did you think?
This time we introduced the optional feature " BtoB Function".
If you are considering improving the efficiency of your business, please make use of this service.
If you would like more detailed information or case studies, please feel free to contact Formix.
■Operating company introduction
FORMICK is an official partner of "MakeShop" and "Cloud EC" .
Of course, it is possible to switch from other platforms to "MakeShop" or "Cloud EC", but for customers who say "This is my first time building an online store, but I'd like to give it a try," we can also make suggestions regarding the initial construction.
Please feel free to contact us regarding post-publication operations.
▶For more information on EC operation support, click here
Author: Yonechi
A director with a strong love for Mont Blanc. A fan of Atesway.
