[Option introduction] E-recommendation function that can display recommended products and rankings

This time, I will explain the recommended optional function "e-recommendation function" in Makeshop. We will introduce the overview, benefits, and details of the "e-recommendation function".


【table of contents】

・What is Makeshop e-recommendation?

・Benefits of e-recommendation

・Introduction of function details

·About the cost

■ What is Makeshop's e-recommendation?

eRecommendation is makeshop's recommendation engine.
A recommendation engine is a system tool that displays recommended products and contents suitable for the user based on various information such as the user's search history and purchase history, and promotes customer purchasing behavior.

■ Advantages of e-recommendation

・Improve CV rate You can effectively display pages that are of high interest to customers.
By displaying appropriate recommendations, it is possible to increase the possibility of connecting to new product purchases, such as having other products purchased together.
In addition, by being able to display content that meets user needs, we can expect effects such as improving PV, migration rate, staying time, and reducing bounce rate.

・Improvement of site reliability Increased possibility of providing what users want at the necessary timing.
Since the convenience of the site will be improved, it will be easier to gain a sense of trust in the site, which will lead to the acquisition of fans and repeat customers.

■Introduction of function details

There are various functions in e-recommendation, but we will introduce the recommended functions.

・ PV / CV recommendation Based on the number of PVs or CVs of all visiting users in the past 90 days, recommended items are presented to users to increase the conversion rate.

・Personalized Recommendation Based on the products the user has recently viewed or purchased, recommended products are presented to the user to increase the conversion rate.

・ PV / CV ranking Based on the number of PV / CV / recommendation clicked by the user, the top items are displayed in ranking.

In addition, there are functions such as "browsing history", "new item display", "pickup display function", "CV prediction recommendation", "text recommendation", and "image recommendation".

■ Cost

Initial cost 66,000 yen (tax included)
Annual fee 132,000 yen (tax included)
* If you ask makeshop to install the tag, a separate estimate will be provided.


How was that?
This time, we introduced the optional function "e-recommend function".
If you have problems with CV rate, migration rate, or staying time, please use it.

If you are interested in more information or case studies, please feel free to contact Formics.

■ Operating company introduction

Formix is ​​an official partner of "Make Shop" and "Cloud EC" .

Of course, it is possible to switch from other platforms to "Make Shop" or "Cloud EC", but we can also propose initial construction for customers who say "It's the first time to build an online shop, but I want to start anyway. "
Please feel free to contact us regarding the operation after publication.

▶ Click here to download service materials