This time, we will explain the optional feature "Refine Search" recommended by MakeShop. We will introduce the overview, benefits, and function details of "Refine Search".
【table of contents】
-What are MakeShop's narrowed search options?
・Benefits of the refined search function
・Introduction of detailed functions
■What are MakeShop's narrowed search options?
Users can select the conditions they want and narrow down their search results. Products that match the user's "wants" can be displayed, increasing purchasing motivation, improving purchase rates, and preventing abandonment.
■ Advantages of the refined search function
・Prevents withdrawal
On an e-commerce site with too much information, it takes time for users to find products, leading to a high dropout rate. By implementing a filter search function, it becomes easier for users to find the product they are looking for, preventing them from dropping out.
- It becomes easier to compare products, leading to increased satisfaction with purchases
This has the effect of making it easier for customers to compare products. By comparing products in the same price range side by side on the same screen, it becomes easier to choose the most suitable product, and as a result of comparing and purchasing a product, it tends to lead to increased satisfaction with the purchase.
■ Introduction of detailed functions
Here are some key features of the refined search options:
1. AND/OR search possible
AND/OR search allows you to quickly find the product you are looking for. For example, you can search for [Brand A ] or [Brand B ] and [ TOPS ] in [Size M ] to find the best product that meets your requirements.
2. You can change it at any time from the management screen
You can easily change settings such as adding or removing categories or rearranging items using the dedicated administration screen.
3. Product information and inventory are automatically updated
Product information is obtained once a day, and inventory information is updated in the database in real time by referencing order data.
4. Check your site's sales on the dashboard
The dashboard of the refined search administration screen displays site data obtained via Analytics. It can be used not only for refined searches but also for site analysis.
Initial cost: 330,000 yen (tax included)
*A separate Xserver is required for installation. (Server costs are to be borne by the customer.)
What did you think?
This time we introduced the optional feature "Refine Search."
Preventing withdrawal If you are considering any of the above measures, please make use of this.
If you would like more detailed information or case studies, please feel free to contact Formix.
■Operating company introduction
FORMICK is an official partner of "MakeShop" and "Cloud EC" .
Of course, it is possible to switch from other platforms to "MakeShop" or "Cloud EC", but for customers who say "This is my first time building an online store, but I'd like to give it a try," we can also make suggestions regarding the initial construction.
Please feel free to contact us regarding post-publication operations.
▶For more information on EC operation support, click here
Author: Yonechi
A director with a strong love for Mont Blanc. A fan of Atesway.
